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STAND OUT
& BE SEEN

With lack of brand identity, your business can get lost in the noise from your competitors. 

Is your business ready to stand out?

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BE REMEMBERED

Most businesses don’t stand out.
Either they lack focus, or their brand identity doesn’t align with what they do.

This causes customers to become confused about who you are and why they should buy from you. Making it more difficult (and sometimes impossible) to get new customers. In essence, a strong brand identity is crucial to building a strong connection between your target market and your brand.

Brand Identity is the backbone of any successful business – let's get this right and your audience will find you easier than ever before!

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BRAND STRATEGY

There are a number of things that play a role in establishing your brand identity; everything from the tone and voice of your content to the logo design. There is no exact right or wrong when it comes to these things.

It will be different for every individual business. However, one thing we can measure is the connection between your audience and your brand. If they can relate to you, then if they know exactly who you are.

If your audience knows what you stand for, then you have established
a strong foundation for your brand. What’s more:
That’s only the beginning!

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AMPLIFY YOUR BRAND

A strong brand strategy can help you break away from your competition and grow your business faster.
It will also help generate new leads for your business while helping keep existing customers for life.


To help establish a strong brand strategy, here are a few things we consider: 

How does your business define its brand identity?

Who does your business cater to?

Does the business understand its target audience?

Does the business have the right tone and voice?

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IS YOUR BUSINESS READY TO BE SEEN ONLINE?

Book a Social Media Profile Assessment

& Strategy Consultation (30min), at no cost!

  • Social Media Management and Strategies
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  • Brand Identity
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  • Website Design
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  • Digital Marketing Workshops
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  • Photography & Videography
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  • Can you help with content creation? (Photography, videography, copywriting)"
    Yes, we can definitely help! All of our social media marketing packages include a content creation session where we will create tailored, relevant and vivid content to capture your target audience’s attention and promote your business.
  • What is the advantage of outsourcing my business’s social media marketing?
    Training and maintaining an in-house social media marketer can be cost and labour intensive. As an agency with the know-how and trained experts, we can help you stay focused on growing your business while we are growing your presence on social media.
  • How will social media marketing help my business?
    Marketing your business on social media has become an essential step in creating brand awareness in a cost-effective way. It will serve as a direct point of contact with your audience, help build relationships with your community, and ultimately generate traffic to your business.
  • How soon can we get started?
    Depending on the scope of the project, it can take from 3 to 6 weeks to launch a social media marketing campaign. During this period, valuable time will be spent to collectively brainstorm & strategize with your team to create a comprehensive marketing strategy that is unique to your business and the niche that you’re in. For an accurate lead time for your business, please contact us. (link)
  • Which website platform do you recommend?
    There are many factors that may prove one platform to be more optimized than another. As a general rule, Wix and Squarespace are recommended for businesses wanting easy-to-manage platforms for their business, yet have built-in, powerful CRM tools at their disposal. On the other hand, Shopify is generally opted for e-commerce focused businesses. There is also Wordpress, where it requires a bit more in-depth knowledge to manage but provides greatest flexibility in design and website functionality. Still have questions regarding which website platform to go with? Book a consultation with us. (link)
  • What is the process of creating a website?
    First we start with an initial consultation for us to learn about your business, its needs & the target audience that it serves. Then we start narrowing down the details on how your business will be represented visually & the messaging it will provide to your website visitors. Once we’re happy with all of the above, we shift our focus to creating the website that will suit your needs, testing its functionalities and making revisions with your input along the way.
  • Do you offer support after completion?
    Yes, we do! As part of our Website Design packages, we include 30 days of support for any questions that may arise initially to get used to managing your new website and using its functionalities.
  • How long does it take?
    Depending on the scope of the project, website design projects can take from 4 to 6+ weeks. Your website is a digital representation of your business and during these important weeks, we will spend time consulting with your team to create a website that serves the needs of your business and the unique niche that you’re in. For an accurate project lead time for your business, please contact us. (link)
  • Why is brand identity important for my business?
    With so many brands easily accessible online, your brand must stand out in order to build and grow strong emotional connections with your audience. With strong brand identity, your messaging, marketing, and engagement becomes more effective and positively influences the entire customer experience.
  • Okay, I’m interested. What’s the process?"
    1. Research of audience, niche market & competitors 2. Defining the brand, its story, vision, mission and voice 3. Creation of brand assets (logo, color palettes, typography, supporting graphics, photos, videos, style guide) 4. Refinement of brand
  • I already have a logo. Is that enough?
    Logo, colour palettes, brochures, business cards are all part of what a business should have. However your brand identity is the underlying theme that ties together how it looks, feels and communicates with your audience. Without a well-defined and polished brand identity, your audience will be uncertain of what your business is about, and less likely to convert those sales as a result. It is not apparent right away but uncertainty in customer experience creates undesirable results and inefficiencies in the way you do business.
  • What about props for the shoot?
    We got you! With our tailored photography services, our team will source props as necessary for your project. Still have questions? Contact us!
  • I have ideas for what I need but I’m not sure what is possible.
    We would love to help! With all photography packages you will have a consultation with us to narrow down the concept in mind. This is our opportunity to gain insight into the project at hand and discuss our needs. Once we have narrowed down the concept we will finalize the photoshoot dates!
  • What kind of photography services do you offer?
    Our tailored photography services range from individual corporate headshots to professional product photography. Fees are based on service provided. Please contact us for pricing and schedule availability.
  • What type of workshops do you offer?
    From branding to social media, digital marketing is becoming more and more essential for businesses today to stand out and become more efficient in generating interest for its service or product… but how can we leverage the digital medium for our benefit? Our tailored workshops can help! Our experienced team of experts will educate, demonstrate and guide you & your team how to be more effective at generating and converting leads for your business. Each workshop will be catered to suit the specific needs of the participants and the industry they’re in. Have a specific question about our workshops? Please contact us!
  • How big or long is a workshop?
    We can tailor a workshop to fit into a “lunch & learn” or a multi-day learning session. Find out how you can elevate you and your team’s digital presence today. Contact us for a consultation. (link)
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